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      Kantar

      Engaged employer

      Kantar Reviews

      3.5

      62% would recommend to a friend

      (6,000 total reviews)
      avatar

      Chris Jansen

      76% approve of CEO

      51% positive business outlook

      Ratings by category

      3.9

      Diversity and inclusion

      3.6

      Culture and values

      3.4

      Work/Life balance

      3.2

      Career opportunities

      3.1

      Senior management

      3.1

      Compensation and benefits

      Kantar has an employee rating of 3.5 out of 5 stars, based on 6,000 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Kantar employee rating is in line with the average (within 1 standard deviation) for employers within the Management and consulting industry (3.7 stars).

      Reviews by job title

      6K reviews
      1.0
      18 June 2026

      The LAST place you ever want to take your career. STAY AWAY!

      If i tell you, i'll get fired
      Recommend
      CEO approval
      Business outlook

      Pros

      None. Literally none. Amazing that I cannot think of a single thing. I’m staying because the job market is awful otherwise I am out of here.

      Cons

      - carousel of management. Changing every several months - constant reorganization, hired for a role you want then moved to a role without input as a part of a reorganization - employees of set up to fail - management is suspect in their talent and ability to build a culture worth having - trying to “scale” products without a client first mentality - profits over people - legacy remote work allows people to skate by without actually doing work - history of hiring suspect CEOs because of nepotism - people get paid obscene amounts for doing little work. And if they do work, it is so awful.

      1.0
      16 June 2026

      Researchers preferring joblessness over working in Kantar Middle east

      Account manager
      Recommend
      CEO approval
      Business outlook

      Pros

      Great name on resume, assures you of an easy job in MR industry. High level exposure as we work with many Fortune 500 clients. Well connected international Kantar network, exposure to international markets, and international innovation as big Saudi PIF and other clients work with us.

      Cons

      Bureaucracy and internal silos are exhausting, and your day-to-day survival depends on whether your manager decides to ruin your life. Career progression is impossible unless you secure a godfather on the exco as Dubai leadership is incredibly poor, arrogant, and relies on fear tactics to maintain control. Regional leadership completely ignores these deep structural issues as long as the CEO continues to deliver their numbers. The numbers have started falling showing the limitations of intimidation tactics. The workplace has become incredibly toxic, driven by one or two heavily favored exco members and a puppet HR team that exists solely to serve the CEO's interests. Because of this unbearable environment, top-notch researchers are resigning without even having another job lined up. Virtually everyone is currently on a job hunt which speaks to motivation of the team.

      2.0
      16 June 2026

      Not recommended

      Researcher
      Recommend
      CEO approval
      Business outlook

      Pros

      Nothing good now since the good people with expertise already left

      Cons

      So many esp the PM team

      Viewing 1 - 3 of 6,000 Reviews
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      Glassdoor has 7,676 Kantar reviews submitted anonymously by Kantar employees. Read employee reviews and ratings on Glassdoor to decide if Kantar is right for you.